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<\/p>\n<h2>SEO On-page<\/h2>\n<p>\u03a4\u03bf on-page SEO \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b9\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2 \u03c3\u03c4\u03bf\u03bd \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc \u03c3\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03ae \u03c4\u03bf\u03c5. \u0391\u03c5\u03c4\u03cc \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b5\u03c4\u03b9\u03ba\u03b5\u03c4\u03ce\u03bd \u03c4\u03af\u03c4\u03bb\u03bf\u03c5, \u03c4\u03b7 \u03c3\u03c9\u03c3\u03c4\u03ae \u03c7\u03c1\u03ae\u03c3\u03b7 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\u0393\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1, \u03b7 \u03b1\u03c1\u03c7\u03b9\u03ba\u03ae \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03c5 \u03c4\u03b7\u03c2 Apple \u03ad\u03c7\u03b5\u03b9 \u03c9\u03c2 \u03b5\u03c4\u03b9\u03ba\u03ad\u03c4\u03b1 \u03c4\u03af\u03c4\u03bb\u03bf\u03c5: \u00ab\u00a0Apple\u00a0\u00bb. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b5\u03c4\u03b9\u03ba\u03ad\u03c4\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03cd \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af \u03b1\u03c0\u03cc\u03bb\u03c5\u03c4\u03b1 \u03c3\u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2. \u0395\u03c0\u03b9\u03c0\u03bb\u03ad\u03bf\u03bd, \u03b7 meta description \u03b1\u03c5\u03c4\u03ae\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2, \u00ab\u00a0\u0391\u03bd\u03b1\u03ba\u03b1\u03bb\u03cd\u03c8\u03c4\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03c4\u03b7\u03c2 Apple, \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03c4\u03b5 iPhone, iPad, Apple Watch, Mac \u03ba\u03b1\u03b9 Apple TV, \u03b5\u03be\u03b5\u03c1\u03b5\u03c5\u03bd\u03ae\u03c3\u03c4\u03b5 \u03b1\u03be\u03b5\u03c3\u03bf\u03c5\u03ac\u03c1, \u03c8\u03c5\u03c7\u03b1\u03b3\u03c9\u03b3\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03b7\u00a0\u00bb, \u03c0\u03c1\u03bf\u03c9\u03b8\u03b5\u03af \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03ba\u03b1\u03bd\u03b5\u03af\u03c2 \u03bd\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03bf\u03c8\u03af\u03b6\u03b5\u03b9 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\u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c4\u03bf\u03c5 on-page SEO. Responsive \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03bf \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc\u03c2 \u03c3\u03b1\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03cc\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03bf\u03c0\u03bf\u03b9\u03b1\u03b4\u03ae\u03c0\u03bf\u03c4\u03b5 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ae, \u03b5\u03af\u03c4\u03b5 \u03c0\u03c1\u03cc\u03ba\u03b5\u03b9\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c1\u03b1\u03c0\u03ad\u03b6\u03b9\u03bf \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03c4\u03ae, \u03c6\u03bf\u03c1\u03b7\u03c4\u03cc \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03c4\u03ae, tablet \u03ae smartphone. \u0395\u03c0\u03b9\u03c0\u03bb\u03ad\u03bf\u03bd, \u03b7 \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u03c6\u03cc\u03c1\u03c4\u03c9\u03c3\u03b7\u03c2 \u03c4\u03b7\u03c2 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SEO;\u00a0\u00bb \u2013 Lucy Chalen\u00e7on, 2020, Dunod.<\/p>\n<p>4. \u00ab\u00a0SEO: 7 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03c6\u03c5\u03c3\u03b9\u03ba\u03cc \u03c3\u03b1\u03c2 SEO \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03ba\u03b5\u03c1\u03b4\u03af\u03c3\u03b5\u03c4\u03b5 \u03c3\u03b5 \u03bf\u03c1\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1\u00a0\u00bb \u2013 Thomas Co\u00ebff\u00e9, BDM, 2020.<br \/>\nhttps:\/\/www.blogdumoderateur.com\/techniques-seo\/<\/p>\n<p>5. \u00ab\u00a0SEO: \u03c4\u03b1 26 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03bb\u03ad\u03b3\u03be\u03b5\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc \u03c3\u03b1\u03c2 \u03c4\u03bf 2020\u00a0\u00bb \u2013 Rudy Viard, WebMarketing Conseil, 2020.<br \/>\nhttps:\/\/www.webmarketing-conseil.fr\/referencement-naturel-google\/<\/p>\n<p>6. \u00ab\u00a0\u039f\u03b4\u03b7\u03b3\u03cc\u03c2 SEO 2021 : \u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf SEO ;\u00a0\u00bb \u2013 SEMrush, 2021.<br \/>\nhttps:\/\/www.semrush.com\/fr\/blog\/guide-seo-qu-est-ce-que-le-seo\/<\/p>\n<p>7. \u00ab\u00a0SEO 2021 : \u039f\u03b9 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 SEO \u03c0\u03bf\u03c5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bd\u00a0\u00bb \u2013 Rudy Viard, WebRankInfo, 2021.<br \/>\nhttps:\/\/www.webrankinfo.com\/dossiers\/techniques-seo <\/p>\n<p>8. \u00ab\u00a0SEO: \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03c6\u03c5\u03c3\u03b9\u03ba\u03cc SEO \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03cd \u03c3\u03b1\u03c2;\u00a0\u00bb \u2013 Chlo\u00e9 Delefosse, Sortlist, 2020.<br \/>\nhttps:\/\/www.sortlist.fr\/blog\/seo-comment-optimiser-le-referencement-naturel-de-son-site\/<\/p>\n<p>9. \u00ab\u00a0\u039f\u03b9 200 \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03bd\u03c4\u03b5\u03c2 \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03b7\u03c2 \u03c3\u03c4\u03bf Google\u00a0\u00bb \u2013 Laurent Bourrelly, 2020.<br \/>\nhttps:\/\/www.laurentbourrelly.com\/blog\/8120.php<\/p>\n<p>10. \u00ab\u00a0\u03a4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 SEO \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03ae\u03c2 \u03c3\u03b1\u03c2\u00a0\u00bb \u2013 Olivier Duffez, WebRankInfo, 2020.<br \/>\nhttps:\/\/www.webrankinfo.com\/dossiers\/techniques-seo <\/p>\n<p>\u0391\u03c5\u03c4\u03ad\u03c2 \u03bf\u03b9 \u03c0\u03b7\u03b3\u03ad\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 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\u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00ab\u00a0\u039c\u03ac\u03b8\u03b5\u03c4\u03b5 \u03c4\u03b1 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ac \u03c4\u03bf\u03c5 SEO \u03c3\u03c4\u03bf\u03bd \u03c0\u03bb\u03ae\u03c1\u03b7 \u03bf\u03b4\u03b7\u03b3\u03cc \u03bc\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03b1\u03c1\u03c7\u03ac\u03c1\u03b9\u03bf\u03c5\u03c2. \u0392\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd, backlinks, meta tags \u2013 \u03be\u03b5\u03c7\u03c9\u03c1\u03af\u03c3\u03c4\u03b5 \u03c3\u03c4\u03b9\u03c2 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 Google.\u00a0\u00bb \u0395\u03b9\u03c3\u03b1\u03b3\u03c9\u03b3\u03ae \u03c3\u03c4\u03b1 \u0398\u03b5\u03bc\u03b5\u03bb\u03b9\u03ce\u03b4\u03b7 \u03c4\u03bf\u03c5 SEO: \u039f\u03b4\u03b7\u03b3\u03cc\u03c2 \u03b3\u03b9\u03b1 \u0391\u03c1\u03c7\u03ac\u03c1\u03b9\u03bf\u03c5\u03c2 \u03a4\u03bf SEO, \u03ae SEO (Search Engine Optimization), \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03cc \u03bc\u03ad\u03c1\u03bf\u03c2 \u03ba\u03ac\u03b8\u03b5 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba. \u0395\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1\u03c2 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03cc\u03c2 \u03c4\u03bf\u03bc\u03ad\u03b1\u03c2 [\u2026]<\/p>","protected":false},"author":1,"featured_media":4312,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_twitter-title":"","_yoast_wpseo_twitter-image":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[684,683],"tags":[],"class_list":["post-4313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-optimisation-seo-2","category-seo-basics"],"yoast_head":"\n<title>Les Fondamentaux du R\u00e9f\u00e9rencement : Guide pour les D\u00e9butants - Cr\u00e9ation de sites pour PME, artisans et lib\u00e9raux<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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$\"\u0392\u03b1\u03c3\u03b9\u03ba\u03ad\u03c2$ <\/p>\n

\n<\/p>\n

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<\/p>\n<h2>SEO On-page<\/h2>\n<p>\u03a4\u03bf on-page SEO \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b9\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2 \u03c3\u03c4\u03bf\u03bd \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc \u03c3\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03ae \u03c4\u03bf\u03c5. \u0391\u03c5\u03c4\u03cc \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b5\u03c4\u03b9\u03ba\u03b5\u03c4\u03ce\u03bd \u03c4\u03af\u03c4\u03bb\u03bf\u03c5, \u03c4\u03b7 \u03c3\u03c9\u03c3\u03c4\u03ae \u03c7\u03c1\u03ae\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b5\u03c4\u03b9\u03ba\u03b5\u03c4\u03ce\u03bd H1, H2 \u03ba\u03b1\u03b9 H3 \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd meta descriptions, \u03c4\u03bf\u03bd responsive \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u03c6\u03cc\u03c1\u03c4\u03c9\u03c3\u03b7\u03c2 \u03c4\u03c9\u03bd \u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd.<\/p>\n<h3>\u0392\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b5\u03c4\u03b9\u03ba\u03b5\u03c4\u03ce\u03bd \u03c4\u03af\u03c4\u03bb\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd meta descriptions<\/h3>\n<p>\u039f\u03b9 \u03b5\u03c4\u03b9\u03ba\u03ad\u03c4\u03b5\u03c2 \u03c4\u03af\u03c4\u03bb\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03bf\u03b9 meta descriptions \u03c0\u03b1\u03af\u03b6\u03bf\u03c5\u03bd \u03ba\u03b5\u03bd\u03c4\u03c1\u03b9\u03ba\u03cc \u03c1\u03cc\u03bb\u03bf \u03c3\u03c4\u03bf SEO. \u0393\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1, \u03b7 \u03b1\u03c1\u03c7\u03b9\u03ba\u03ae \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03c5 \u03c4\u03b7\u03c2 Apple \u03ad\u03c7\u03b5\u03b9 \u03c9\u03c2 \u03b5\u03c4\u03b9\u03ba\u03ad\u03c4\u03b1 \u03c4\u03af\u03c4\u03bb\u03bf\u03c5: \u00ab\u00a0Apple\u00a0\u00bb. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b5\u03c4\u03b9\u03ba\u03ad\u03c4\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03cd \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af \u03b1\u03c0\u03cc\u03bb\u03c5\u03c4\u03b1 \u03c3\u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2. \u0395\u03c0\u03b9\u03c0\u03bb\u03ad\u03bf\u03bd, \u03b7 meta description \u03b1\u03c5\u03c4\u03ae\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2, \u00ab\u00a0\u0391\u03bd\u03b1\u03ba\u03b1\u03bb\u03cd\u03c8\u03c4\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03c4\u03b7\u03c2 Apple, \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03c4\u03b5 iPhone, iPad, Apple Watch, Mac \u03ba\u03b1\u03b9 Apple TV, \u03b5\u03be\u03b5\u03c1\u03b5\u03c5\u03bd\u03ae\u03c3\u03c4\u03b5 \u03b1\u03be\u03b5\u03c3\u03bf\u03c5\u03ac\u03c1, \u03c8\u03c5\u03c7\u03b1\u03b3\u03c9\u03b3\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03b7\u00a0\u00bb, \u03c0\u03c1\u03bf\u03c9\u03b8\u03b5\u03af \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03ba\u03b1\u03bd\u03b5\u03af\u03c2 \u03bd\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03bf\u03c8\u03af\u03b6\u03b5\u03b9 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2.<\/p>\n<h3>Responsive \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u03c6\u03cc\u03c1\u03c4\u03c9\u03c3\u03b7\u03c2 \u03c4\u03c9\u03bd \u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd<\/h3>\n<p>\u0397 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1\u03c2 \u03c6\u03cc\u03c1\u03c4\u03c9\u03c3\u03b7\u03c2 \u03c4\u03c9\u03bd \u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03bf responsive \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c4\u03bf\u03c5 on-page SEO. Responsive \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03bf \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc\u03c2 \u03c3\u03b1\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03cc\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03bf\u03c0\u03bf\u03b9\u03b1\u03b4\u03ae\u03c0\u03bf\u03c4\u03b5 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ae, \u03b5\u03af\u03c4\u03b5 \u03c0\u03c1\u03cc\u03ba\u03b5\u03b9\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c1\u03b1\u03c0\u03ad\u03b6\u03b9\u03bf \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03c4\u03ae, \u03c6\u03bf\u03c1\u03b7\u03c4\u03cc \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03c4\u03ae, tablet \u03ae smartphone. \u0395\u03c0\u03b9\u03c0\u03bb\u03ad\u03bf\u03bd, \u03b7 \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u03c6\u03cc\u03c1\u03c4\u03c9\u03c3\u03b7\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03ac\u03bc\u03b5\u03c3\u03b7 \u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03c3\u03c4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03b5\u03b3\u03ba\u03b1\u03c4\u03ac\u03bb\u03b5\u03b9\u03c8\u03b7\u03c2 \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03c5. \u0391\u03bd \u03bf \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc\u03c2 \u03c3\u03b1\u03c2 \u03b1\u03c1\u03b3\u03b5\u03af \u03c0\u03bf\u03bb\u03cd \u03bd\u03b1 \u03c6\u03bf\u03c1\u03c4\u03ce\u03c3\u03b5\u03b9, \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc \u03bd\u03b1 \u03b5\u03b3\u03ba\u03b1\u03c4\u03b1\u03bb\u03b5\u03af\u03c8\u03bf\u03c5\u03bd \u03c4\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1.<\/p>\n<p> <\/p>\n<h2>SEO Off-page<\/h2>\n<p>\u03a4\u03bf off-page SEO \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b9\u03c2 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c4\u03b5 \u03b5\u03ba\u03c4\u03cc\u03c2 \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03cd \u03c3\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03ae \u03c4\u03bf\u03c5. \u0391\u03c5\u03c4\u03cc \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03ba\u03c5\u03c1\u03af\u03c9\u03c2 \u03c4\u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 backlinks, \u03c4\u03bf social bookmarking \u03ba\u03b1\u03b9 \u03c4\u03bf\u03bd \u03b4\u03b9\u03b1\u03bc\u03bf\u03b9\u03c1\u03b1\u03c3\u03bc\u03cc \u03c3\u03c4\u03b1 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ac 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\u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03bf\u03c1\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03cd \u03c3\u03b1\u03c2, \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03ac \u03c4\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03bf\u03bd \u03ba\u03ac\u03bd\u03b5\u03c4\u03b5 \u03c0\u03b9\u03bf \u03b5\u03bb\u03ba\u03c5\u03c3\u03c4\u03b9\u03ba\u03cc \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c3\u03b1\u03c2.<\/p>\n<p><\/body><br \/>\n<\/html><br \/>\n\" `<\/p>\n<h3>\u0393\u03b9\u03b1 \u03bd\u03b1 \u03bc\u03ac\u03b8\u03b5\u03c4\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1<\/h3>\n<p>1. \u00ab\u00a0\u039e\u03b5\u03ba\u03b9\u03bd\u03ce\u03bd\u03c4\u03b1\u03c2 \u03ba\u03b1\u03bb\u03ac \u03c3\u03c4\u03bf \u03c6\u03c5\u03c3\u03b9\u03ba\u03cc SEO (SEO) \u03b3\u03b9\u03b1 \u03b1\u03c1\u03c7\u03ac\u03c1\u03b9\u03bf\u03c5\u03c2\u00a0\u00bb \u2013 Google Search Console Help:<br \/>\nhttps:\/\/support.google.com\/webmasters\/answer\/7451184?hl=fr<\/p>\n<p>2. \u00ab\u00a0\u03a6\u03c5\u03c3\u03b9\u03ba\u03cc SEO Google: \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03c4\u03b5 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac \u03c3\u03c4\u03bf\u03bd \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc \u03c3\u03b1\u03c2;\u00a0\u00bb \u2013 Agence Webmarketing SKA:<br \/>\nhttps:\/\/www.agence-ska.com\/fr\/referencement-naturel-seo\/<\/p>\n<p>3. \u00ab\u00a0\u039f\u03b9 \u03b2\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5 SEO, \u03c4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf SEO;\u00a0\u00bb \u2013 Lucy Chalen\u00e7on, 2020, Dunod.<\/p>\n<p>4. \u00ab\u00a0SEO: 7 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03c6\u03c5\u03c3\u03b9\u03ba\u03cc \u03c3\u03b1\u03c2 SEO \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03ba\u03b5\u03c1\u03b4\u03af\u03c3\u03b5\u03c4\u03b5 \u03c3\u03b5 \u03bf\u03c1\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1\u00a0\u00bb \u2013 Thomas Co\u00ebff\u00e9, BDM, 2020.<br \/>\nhttps:\/\/www.blogdumoderateur.com\/techniques-seo\/<\/p>\n<p>5. \u00ab\u00a0SEO: \u03c4\u03b1 26 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03bb\u03ad\u03b3\u03be\u03b5\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc \u03c3\u03b1\u03c2 \u03c4\u03bf 2020\u00a0\u00bb \u2013 Rudy Viard, WebMarketing Conseil, 2020.<br \/>\nhttps:\/\/www.webmarketing-conseil.fr\/referencement-naturel-google\/<\/p>\n<p>6. \u00ab\u00a0\u039f\u03b4\u03b7\u03b3\u03cc\u03c2 SEO 2021 : \u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf SEO ;\u00a0\u00bb \u2013 SEMrush, 2021.<br \/>\nhttps:\/\/www.semrush.com\/fr\/blog\/guide-seo-qu-est-ce-que-le-seo\/<\/p>\n<p>7. \u00ab\u00a0SEO 2021 : \u039f\u03b9 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 SEO \u03c0\u03bf\u03c5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bd\u00a0\u00bb \u2013 Rudy Viard, WebRankInfo, 2021.<br \/>\nhttps:\/\/www.webrankinfo.com\/dossiers\/techniques-seo <\/p>\n<p>8. \u00ab\u00a0SEO: \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03c6\u03c5\u03c3\u03b9\u03ba\u03cc SEO \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03cd \u03c3\u03b1\u03c2;\u00a0\u00bb \u2013 Chlo\u00e9 Delefosse, Sortlist, 2020.<br \/>\nhttps:\/\/www.sortlist.fr\/blog\/seo-comment-optimiser-le-referencement-naturel-de-son-site\/<\/p>\n<p>9. \u00ab\u00a0\u039f\u03b9 200 \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03bd\u03c4\u03b5\u03c2 \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03b7\u03c2 \u03c3\u03c4\u03bf Google\u00a0\u00bb \u2013 Laurent Bourrelly, 2020.<br \/>\nhttps:\/\/www.laurentbourrelly.com\/blog\/8120.php<\/p>\n<p>10. \u00ab\u00a0\u03a4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 SEO \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03ae\u03c2 \u03c3\u03b1\u03c2\u00a0\u00bb \u2013 Olivier Duffez, WebRankInfo, 2020.<br \/>\nhttps:\/\/www.webrankinfo.com\/dossiers\/techniques-seo <\/p>\n<p>\u0391\u03c5\u03c4\u03ad\u03c2 \u03bf\u03b9 \u03c0\u03b7\u03b3\u03ad\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b9\u03b4\u03b1\u03bd\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03ac\u03c4\u03bf\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b9\u03b4\u03b9\u03ce\u03ba\u03bf\u03c5\u03bd \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03b2\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5 SEO (Search Engine Optimization) \u03ba\u03b1\u03b9 \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03b7 \u03b9\u03c3\u03c4\u03bf\u03c4\u03cc\u03c0\u03c9\u03bd \u03c3\u03c4\u03b9\u03c2 \u03bc\u03b7\u03c7\u03b1\u03bd\u03ad\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2. \u03a0\u03b5\u03c1\u03b9\u03ad\u03c7\u03bf\u03c5\u03bd \u03bf\u03b4\u03b7\u03b3\u03bf\u03cd\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 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