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\n<\/p>\n

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<\/body>
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\n
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\u03a3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2 \u03b5\u03bd\u03cc\u03c2 \u03c6\u03c5\u03c3\u03b9\u03ba\u03bf\u03cd \u03c0\u03c1\u03bf\u03c6\u03af\u03bb \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1\u03c2<\/h2>\n
\u03a3\u03b5 \u03ad\u03bd\u03b1\u03bd \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03bf \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c6\u03af\u03bb \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd, \u03b4\u03b5\u03bd \u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c9\u03b8\u03ae\u03c3\u03bf\u03c5\u03bc\u03b5 \u03bc\u03b9\u03b1 \u03bc\u03b1\u03b3\u03b9\u03ba\u03ae \u03b1\u03bd\u03b1\u03bb\u03bf\u03b3\u03af\u03b1 33 % brand, 33 % naked, 33 % optimized anchors- \u03bf \u03c3\u03c4\u03cc\u03c7\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03bf\u03c0\u03c4\u03c1\u03af\u03c3\u03bf\u03c5\u03bc\u03b5 \u03c4\u03bf \u03b3\u03bb\u03c9\u03c3\u03c3\u03b9\u03ba\u03cc \u03bf\u03b9\u03ba\u03bf\u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c4\u03bf\u03c5 \u03c4\u03bf\u03bc\u03ad\u03b1 \u03c3\u03b1\u03c2 \u03bc\u03b5 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03b5\u03c1\u03ae \u03c4\u03c1\u03cc\u03c0\u03bf. \u0388\u03bd\u03b1\u03c2 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03c2 \u03b7\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf\u03bd\u03b9\u03ba\u03bf\u03cd \u03b5\u03bc\u03c0\u03bf\u03c1\u03af\u03bf\u03c5 B2C \u03c3\u03b5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 DTC (direct-to-consumer) \u03b8\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03b4\u03b9\u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ac \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \"\u03b5\u03c0\u03ce\u03bd\u03c5\u03bc\u03b5\u03c2\" \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03b5\u03be\u03b5\u03b9\u03b4\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03b7 \u03b1\u03b3\u03bf\u03c1\u03ac \u03cc\u03c0\u03bf\u03c5 \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03bc\u03bf\u03b9\u03c1\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c5\u03b8\u03cc\u03c1\u03bc\u03b7\u03c4\u03b1 \u03b1\u03ba\u03b1\u03c4\u03ad\u03c1\u03b3\u03b1\u03c3\u03c4\u03b5\u03c2 \u03b4\u03b9\u03b5\u03c5\u03b8\u03cd\u03bd\u03c3\u03b5\u03b9\u03c2 URL \u03c3\u03c4\u03bf Reddit \u03ae \u03c3\u03c4\u03bf Discord. \u039f \u03c7\u03c1\u03c5\u03c3\u03cc\u03c2 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b1\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03bc\u03b5\u03c4\u03c1\u03ac\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b1\u03c0\u03cc\u03ba\u03bb\u03b9\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u03bc\u03ad\u03c3\u03bf \u03cc\u03c1\u03bf \u03c4\u03bf\u03c5 \u03c4\u03bf\u03bc\u03ad\u03b1 \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03bd\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03b5\u03af\u03c4\u03b5 \u03bc\u03b9\u03b1 \u03ba\u03b1\u03b8\u03bf\u03bb\u03b9\u03ba\u03ae \u03c3\u03c5\u03bd\u03c4\u03b1\u03b3\u03ae. \u0393\u03b9\u03b1 \u03c4\u03bf\u03bd \u03c3\u03ba\u03bf\u03c0\u03cc \u03b1\u03c5\u03c4\u03cc, \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03af\u03b6\u03bf\u03c5\u03bc\u03b5 \u03ad\u03bd\u03b1\u03bd \u03b4\u03b5\u03af\u03ba\u03c4\u03b7 \u03c3\u03b7\u03bc\u03b5\u03b9\u03b1\u03ba\u03ae\u03c2 \u03b1\u03c0\u03cc\u03ba\u03bb\u03b9\u03c3\u03b7\u03c2: \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03bb\u03ad\u03be\u03b7-\u03ba\u03bb\u03b5\u03b9\u03b4\u03af-\u03c3\u03c4\u03cc\u03c7\u03bf, \u03bc\u03b5\u03c4\u03c1\u03ac\u03bc\u03b5 \u03c4\u03bf \u03b1\u03ba\u03c1\u03b9\u03b2\u03ad\u03c2 \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c4\u03c9\u03bd \u03c4\u03c1\u03b9\u03ce\u03bd \u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03c9\u03bd \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03ce\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03bf\u03c5\u03bc\u03b5 \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03bb\u03bf\u03b3\u03af\u03b1 \u03bc\u03b5 \u03c4\u03b7 \u03b4\u03b9\u03ba\u03ae \u03bc\u03b1\u03c2. \u03a5\u03c0\u03b5\u03c1\u03b2\u03bf\u03bb\u03b9\u03ba\u03ae \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7 \u03ac\u03bd\u03c9 \u03c4\u03c9\u03bd \u03b4\u03cd\u03bf \u03c4\u03c5\u03c0\u03b9\u03ba\u03ce\u03bd \u03b1\u03c0\u03bf\u03ba\u03bb\u03af\u03c3\u03b5\u03c9\u03bd \u03c5\u03c0\u03bf\u03b4\u03b7\u03bb\u03ce\u03bd\u03b5\u03b9 \u03c5\u03c0\u03b5\u03c1\u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7. \u0394\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03cc\u03bd\u03bf \u03b8\u03ad\u03bc\u03b1 \u03b1\u03bb\u03b3\u03bf\u03c1\u03af\u03b8\u03bc\u03c9\u03bd: \u03ad\u03bd\u03b1 \u03b1\u03c6\u03cd\u03c3\u03b9\u03ba\u03bf \u03c0\u03c1\u03bf\u03c6\u03af\u03bb \u03b1\u03c0\u03b1\u03c3\u03c7\u03bf\u03bb\u03b5\u03af \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03c4\u03b9\u03c2 \u03bf\u03bc\u03ac\u03b4\u03b5\u03c2 \u03c3\u03c5\u03bc\u03bc\u03cc\u03c1\u03c6\u03c9\u03c3\u03b7\u03c2 \u03ae \u03b4\u03b7\u03bc\u03bf\u03c3\u03af\u03c9\u03bd \u03c3\u03c7\u03ad\u03c3\u03b5\u03c9\u03bd \u03c3\u03b5 \u03c0\u03b5\u03c1\u03af\u03c0\u03c4\u03c9\u03c3\u03b7 \u03b1\u03bd\u03b1\u03b8\u03b5\u03ce\u03c1\u03b7\u03c3\u03b7\u03c2 \u03bc\u03b9\u03b1\u03c2 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2.<\/p>\n
\u03a4\u03cd\u03c0\u03bf\u03b9 \u03b1\u03b3\u03ba\u03c5\u03c1\u03af\u03c9\u03bd<\/h3>\n
\u03a5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03ad\u03be\u03b9 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03c3\u03b9\u03b1\u03ba\u03ac \u03b1\u03c1\u03c7\u03ad\u03c4\u03c5\u03c0\u03b1:<\/p>\n
\n1. \u0391\u03ba\u03c1\u03b9\u03b2\u03ae\u03c2 \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03bf\u03b9\u03c7\u03af\u03b1: \"light safety shoes
\n2. \u039c\u03b5\u03c1\u03b9\u03ba\u03ae \u03b1\u03bd\u03c4\u03b9\u03c3\u03c4\u03bf\u03b9\u03c7\u03af\u03b1: \"\u039a\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1 \u03c0\u03b1\u03c0\u03bf\u03cd\u03c4\u03c3\u03b9\u03b1 \u03b1\u03c3\u03c6\u03b1\u03bb\u03b5\u03af\u03b1\u03c2
\n3. \u0395\u03ba\u03c4\u03b5\u03c4\u03b1\u03bc\u03ad\u03bd\u03bf \u03bc\u03b1\u03ba\u03c1\u03cd \u03c0\u03ad\u03bb\u03bc\u03b1: \"\u0391\u03bd\u03b1\u03ba\u03b1\u03bb\u03cd\u03c8\u03c4\u03b5 \u03c4\u03b1 \u03b5\u03bb\u03b1\u03c6\u03c1\u03b9\u03ac \u03c0\u03b1\u03c0\u03bf\u03cd\u03c4\u03c3\u03b9\u03b1 \u03b1\u03c3\u03c6\u03b1\u03bb\u03b5\u03af\u03b1\u03c2 \u03bc\u03b1\u03c2 \u03bc\u03b5 \u03c0\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 S3\".
\n4. \u0395\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03cc \u03c3\u03ae\u03bc\u03b1: \"Caterpillar\u00ae\".
\n5. \u0393\u03b5\u03bd\u03b9\u03ba\u03ae \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \/ CTA: \" view models
\n6. \u0393\u03c5\u03bc\u03bd\u03ae \u03b4\u03b9\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7 URL: \"https:\/\/exemple.com\/categorie\/chaussures-securite\".\n<\/p>\n
$\"\u03a4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2$ <\/p>\n
\u03a3\u03c4\u03bf\u03bd \u03c4\u03bf\u03bc\u03ad\u03b1 B2B, \u03bf\u03b9 \u03b3\u03b5\u03bd\u03b9\u03ba\u03ad\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c5\u03c7\u03bd\u03ac \u03c3\u03c5\u03bd\u03ce\u03bd\u03c5\u03bc\u03b5\u03c2 \u03bc\u03b5 \u03c4\u03b7 \u03c6\u03c1\u03ac\u03c3\u03b7 \"\u03ba\u03b1\u03c4\u03b5\u03b2\u03ac\u03c3\u03c4\u03b5 \u03c4\u03bf \u03b1\u03c1\u03c7\u03b5\u03af\u03bf PDF\", \u03b5\u03bd\u03ce \u03c3\u03c4\u03bf\u03bd \u03c4\u03bf\u03bc\u03ad\u03b1 B2C SaaS \u03c0\u03c1\u03bf\u03c4\u03b9\u03bc\u03ce\u03bd\u03c4\u03b1\u03b9 CTA \u03cc\u03c0\u03c9\u03c2 \"\u03be\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b7 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ae\". \u0391\u03c5\u03c4\u03ad\u03c2 \u03bf\u03b9 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ad\u03c2 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03c5\u03b4\u03ad\u03c4\u03b5\u03c1\u03b5\u03c2: \u03b7 \u03c3\u03b7\u03bc\u03b1\u03c3\u03b9\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ae \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03b5\u03c0\u03b7\u03c1\u03b5\u03ac\u03b6\u03b5\u03b9 \u03ad\u03bc\u03bc\u03b5\u03c3\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bd\u03c4\u03af\u03bb\u03b7\u03c8\u03b7 \u03c4\u03b7\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b1\u03c2. \u039c\u03b9\u03b1 \u03b4\u03b9\u03b1\u03b3\u03bd\u03c9\u03c3\u03c4\u03b9\u03ba\u03ae \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf\u03c2 Tone of Voice \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c5\u03b8\u03c5\u03b3\u03c1\u03ac\u03bc\u03bc\u03b9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c4\u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u03c2 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03bc\u03b5 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03bf\u03bb\u03b9\u03ba\u03ae \u03b5\u03ba\u03b4\u03bf\u03c4\u03b9\u03ba\u03ae \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1.<\/p>\n
\u039c\u03ad\u03b8\u03bf\u03b4\u03bf\u03b9 \u03b5\u03cd\u03c1\u03b5\u03c3\u03b7\u03c2 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ce\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2<\/h2>\n
\u0397 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03c9\u03bd \u03c3\u03c9\u03c3\u03c4\u03ce\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03bc\u03b9\u03b1 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bb\u03ae\u03b3\u03b5\u03b9 \u03c3\u03c4\u03b7 \u03c7\u03b1\u03c1\u03c4\u03bf\u03b3\u03c1\u03ac\u03c6\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c0\u03c1\u03cc\u03b8\u03b5\u03c3\u03b7\u03c2 \u03c4\u03bf\u03c5 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 \u03c0\u03af\u03c3\u03c9 \u03b1\u03c0\u03cc \u03ba\u03ac\u03b8\u03b5 URL-\u03c3\u03c4\u03cc\u03c7\u03bf. \u03a3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03c9\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2, \u03b7 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bc\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03b5\u03cd\u03b3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b1\u03bd\u03ac\u03bb\u03b7\u03c8\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03cd\u03c1\u03b9\u03b1\u03c2 \u03ad\u03ba\u03c6\u03c1\u03b1\u03c3\u03b7\u03c2 \u03c0\u03c1\u03bf\u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03b5\u03c5\u03c7\u03b8\u03b5\u03af \u03bf \u03ba\u03b1\u03bd\u03b9\u03b2\u03b1\u03bb\u03b9\u03c3\u03bc\u03cc\u03c2 \u03ae \u03b7 \u03c5\u03c0\u03b5\u03c1-\u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7. \u039c\u03b9\u03b1 \u03b4\u03bf\u03ba\u03b9\u03bc\u03b1\u03c3\u03bc\u03ad\u03bd\u03b7 \u03c1\u03bf\u03ae \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03af\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc :<\/p>\n
\n1. \u03a4\u03bc\u03b7\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b4\u03b5\u03bd\u03b4\u03c1\u03b9\u03ba\u03ae\u03c2 \u03b4\u03bf\u03bc\u03ae\u03c2 \u03c3\u03b5 \u03b8\u03b5\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c5\u03c3\u03c4\u03ac\u03b4\u03b5\u03c2 \u03bc\u03b5 \u03c4\u03b7 \u03c7\u03c1\u03ae\u03c3\u03b7 \u03b1\u03bb\u03b3\u03bf\u03c1\u03af\u03b8\u03bc\u03bf\u03c5 Louvain \u03ae K-means \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03b9\u03c2 \u03c3\u03c5\u03bd-\u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03c3\u03b5\u03b9\u03c2 \u03c4\u03c9\u03bd N-grams.
\n2. \u0395\u03c0\u03b9\u03bb\u03ad\u03be\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03ba\u03c5\u03c1\u03af\u03b1\u03c1\u03c7\u03b5\u03c2 \u03bf\u03bd\u03c4\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 (\u039f\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03cc\u03c2, \u03a4\u03cc\u03c0\u03bf\u03c2, \u03a0\u03c1\u03bf\u03ca\u03cc\u03bd) \u03c0\u03bf\u03c5 \u03b5\u03bd\u03c4\u03bf\u03c0\u03af\u03c3\u03c4\u03b7\u03ba\u03b1\u03bd \u03bc\u03ad\u03c3\u03c9 \u03c4\u03bf\u03c5 API \u03c6\u03c5\u03c3\u03b9\u03ba\u03ae\u03c2 \u03b3\u03bb\u03ce\u03c3\u03c3\u03b1\u03c2 \u03c4\u03b7\u03c2 Google \u03ae \u03c4\u03bf\u03c5 SpaCy.
\n3. \u03a7\u03b1\u03c1\u03c4\u03bf\u03b3\u03c1\u03ac\u03c6\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c0\u03c1\u03cc\u03b8\u03b5\u03c3\u03b7\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 (\u0393\u03bd\u03c9\u03c1\u03af\u03b6\u03c9, \u03ba\u03ac\u03bd\u03c9, \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1, \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03ae \u03b5\u03c0\u03af\u03c3\u03ba\u03b5\u03c8\u03b7.
\n4. \u03a3\u03c5\u03bd\u03b4\u03ad\u03c3\u03c4\u03b5 \u03ba\u03ac\u03b8\u03b5 \u03c3\u03c5\u03c3\u03c4\u03ac\u03b4\u03b1 \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03c3\u03b5\u03b9\u03c1\u03ac \u03b1\u03c0\u03cc \u03b7\u03bc\u03b9-\u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b5\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2, \u03b5\u03bd\u03c3\u03c9\u03bc\u03b1\u03c4\u03ce\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03cc\u03c3\u03bf \u03c4\u03b7\u03bd \u03bf\u03bd\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03bb\u03b5\u03be\u03b9\u03bb\u03bf\u03b3\u03b9\u03ba\u03ae \u03c0\u03b1\u03c1\u03b1\u03bb\u03bb\u03b1\u03b3\u03ae.
\n5. \u039a\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c4\u03c9\u03bd \u03bf\u03c1\u03af\u03c9\u03bd \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03c6\u03ac\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03ae\u03c2 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7\u03c2 (\u03b1\u03ba\u03c1\u03b9\u03b2\u03ae\u03c2 \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc\u03c2 \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03b1\u03bd\u03ac \u03c4\u03bf\u03bc\u03ad\u03b1 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac\u03c2).\n<\/p>\n
\u0397 \u03c3\u03b7\u03bc\u03b1\u03c3\u03b9\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7 \u03ad\u03bd\u03b1\u03bd\u03c4\u03b9 \u03c4\u03b7\u03c2 \u03b1\u03c0\u03bb\u03ae\u03c2 \u03c0\u03c5\u03ba\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2<\/h3>\n
\u039c\u03b9\u03b1 \u03bb\u03ad\u03be\u03b7-\u03ba\u03bb\u03b5\u03b9\u03b4\u03af \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03bc\u03b9\u03b1 \u03c3\u03b5\u03b9\u03c1\u03ac \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03ae\u03c1\u03c9\u03bd: \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03bf\u03bd\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b4\u03ad\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03c5\u03c0\u03bf\u03ad\u03bd\u03bd\u03bf\u03b9\u03b5\u03c2. \u03a3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ac\u03be\u03b7, \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03af\u03b6\u03bf\u03c5\u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b2\u03b1\u03b8\u03bc\u03bf\u03bb\u03bf\u03b3\u03af\u03b1 CoSim (Cosine Similarity) \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03c4\u03b7\u03c2 \u03c0\u03c1\u03bf\u03c4\u03b5\u03b9\u03bd\u03cc\u03bc\u03b5\u03bd\u03b7\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03bd\u03c5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd \u03b1\u03b8\u03c1\u03bf\u03af\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5-\u03c3\u03c4\u03cc\u03c7\u03bf\u03c5 (Word2Vec \u03ae Word Embeddings BERT). \u0395\u03ac\u03bd \u03b7 \u03b2\u03b1\u03b8\u03bc\u03bf\u03bb\u03bf\u03b3\u03af\u03b1 \u03c5\u03c0\u03b5\u03c1\u03b2\u03b1\u03af\u03bd\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03cc\u03c1\u03b9\u03bf 0,7, \u03b7 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03c3\u03b9\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ac \u03c0\u03b5\u03c1\u03b9\u03c4\u03c4\u03ae- \u03c4\u03cc\u03c4\u03b5 \u03b5\u03c0\u03b9\u03bb\u03ad\u03b3\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03c0\u03b9\u03bf \u03c0\u03b5\u03c1\u03b9\u03c6\u03b5\u03c1\u03b5\u03b9\u03b1\u03ba\u03ae \u03b5\u03bd\u03b1\u03bb\u03bb\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae \u03bb\u03cd\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03bc\u03c0\u03bb\u03bf\u03c5\u03c4\u03b9\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5 \u03bb\u03b5\u03be\u03b9\u03bb\u03bf\u03b3\u03b9\u03ba\u03bf\u03cd \u03c0\u03b5\u03b4\u03af\u03bf\u03c5 \u03c7\u03c9\u03c1\u03af\u03c2 \u03b5\u03c0\u03b1\u03bd\u03ac\u03bb\u03b7\u03c8\u03b7.<\/p>\n
TF-IDF, FastText \u03ba\u03b1\u03b9 \u03c4\u03bf \u03c6\u03b1\u03b9\u03bd\u03cc\u03bc\u03b5\u03bd\u03bf \"Triple C\" <\/h3>\n
\u0397 \u03b5\u03bd\u03c3\u03c9\u03bc\u03ac\u03c4\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c0\u03bf\u03b9\u03ba\u03af\u03bb\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03c3\u03c5\u03bc\u03b2\u03ac\u03bb\u03bb\u03b5\u03b9 \u03c3\u03b5 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b3\u03bd\u03c9\u03c3\u03c4\u03cc \u03c9\u03c2 \u03c4\u03bf \u03c6\u03b1\u03b9\u03bd\u03cc\u03bc\u03b5\u03bd\u03bf \"\u03a4\u03c1\u03af\u03b1 \u0393\": \u03a3\u03c5\u03bd\u03bf\u03c7\u03ae, \u03a3\u03c5\u03bc\u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1, \u03a3\u03c5\u03bd\u03b1\u03c6\u03b5\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7. \u03a4\u03bf TF-IDF \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03c9\u03c2 \u03b4\u03b9\u03ba\u03bb\u03b5\u03af\u03b4\u03b1 \u03b1\u03c3\u03c6\u03b1\u03bb\u03b5\u03af\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03bd\u03c4\u03bf\u03c0\u03b9\u03c3\u03bc\u03cc \u03cc\u03c1\u03c9\u03bd \u03c0\u03bf\u03c5 \u03c5\u03c0\u03bf\u03b5\u03ba\u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf \u03c3\u03c5\u03bd\u03bf\u03bb\u03b9\u03ba\u03cc \u03c3\u03ce\u03bc\u03b1 \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03c5. \u03a7\u03ac\u03c1\u03b7 \u03c3\u03c4\u03b9\u03c2 \u03c5\u03c0\u03bf-\u03bb\u03ad\u03be\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5, \u03c4\u03bf FastText \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03b9 \u03b1\u03c5\u03c4\u03cc\u03bc\u03b1\u03c4\u03b1 \u03b1\u03b3\u03ba\u03c5\u03bb\u03ce\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b1\u03ba\u03c1\u03ac\u03c2 \u03bf\u03c5\u03c1\u03ac\u03c2 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03cd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b1\u03bb\u03bb\u03ac \u03c3\u03c5\u03c3\u03c7\u03b5\u03c4\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03bc\u03b5\u03b3\u03ac\u03bb\u03bf \u03b2\u03b1\u03b8\u03bc\u03cc \u03b8\u03b5\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac (\u03c0.\u03c7. \"\u03b1\u03bd\u03c4\u03b9\u03b8\u03bf\u03c1\u03c5\u03b2\u03b9\u03ba\u03ac \u03b1\u03ba\u03bf\u03c5\u03c3\u03c4\u03b9\u03ba\u03ac \u03b3\u03b9\u03b1 \u03b1\u03c3\u03ba\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \"\u03b1\u03bd\u03c4\u03b9\u03b8\u03bf\u03c1\u03c5\u03b2\u03b9\u03ba\u03ac \u03b1\u03ba\u03bf\u03c5\u03c3\u03c4\u03b9\u03ba\u03ac \u03b3\u03b9\u03b1 \u03b1\u03c3\u03ba\u03ae\u03c3\u03b5\u03b9\u03c2\").<\/p>\n
\u0395\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03bd \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03c3\u03b1\u03c2<\/h2>\n
\u03a4\u03bf \u03c4\u03bf\u03c0\u03af\u03bf \u03c4\u03bf\u03c5 \u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03b9\u03ba\u03bf\u03cd \u03ad\u03c7\u03b5\u03b9 \u03b3\u03af\u03bd\u03b5\u03b9 \u03c0\u03bb\u03bf\u03c5\u03c3\u03b9\u03cc\u03c4\u03b5\u03c1\u03bf \u03bc\u03b5\u03c4\u03ac \u03c4\u03bf\u03bd Penguin: \u03bf\u03b9 Ahrefs, Majestic \u03ba\u03b1\u03b9 SEMrush \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03c5\u03bd \u03c4\u03ce\u03c1\u03b1 \u03bc\u03b9\u03b1 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac \"Anchor Cloud\". \u03a3\u03c4\u03b7\u03bd Ahrefs, \u03c4\u03bf \u03b4\u03b9\u03ac\u03b3\u03c1\u03b1\u03bc\u03bc\u03b1 donut \u03ba\u03b1\u03c4\u03b1\u03bc\u03b5\u03c1\u03af\u03b6\u03b5\u03b9 \u03c4\u03b1 \u03c4\u03bc\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b1\u03bd\u03ac \u03c4\u03cd\u03c0\u03bf (\u03b1\u03ba\u03c1\u03b9\u03b2\u03ad\u03c2\/\u03bc\u03b5\u03c1\u03b9\u03ba\u03cc). \u0388\u03bd\u03b1 \u03c6\u03af\u03bb\u03c4\u03c1\u03bf \"words\" \u03b1\u03bd\u03b1\u03bb\u03cd\u03b5\u03b9 \u03c4\u03bf \u03bc\u03ad\u03c3\u03bf \u03bc\u03ae\u03ba\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1\u03c2- \u03bc\u03b9\u03b1 \u03b1\u03c3\u03c5\u03bd\u03ae\u03b8\u03b9\u03c3\u03c4\u03b7 \u03ba\u03bf\u03c1\u03c5\u03c6\u03ae \u03c3\u03c4\u03b9\u03c2 \u03c4\u03c1\u03b5\u03b9\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c3\u03b7\u03bc\u03b1\u03c4\u03bf\u03b4\u03bf\u03c4\u03b5\u03af \u03bc\u03b9\u03b1 \u03b1\u03b4\u03ad\u03be\u03b9\u03b1 \u03b3\u03c1\u03b1\u03bc\u03bc\u03ad\u03bd\u03b7 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03c7\u03bf\u03c1\u03b7\u03b3\u03bf\u03cd\u03bc\u03b5\u03bd\u03c9\u03bd \u03ac\u03c1\u03b8\u03c1\u03c9\u03bd. \u03a4\u03bf Google Search Console, \u03c3\u03c4\u03b7\u03bd \u03b5\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \"Links > Referring sites\", \u03b4\u03b5\u03bd \u03c0\u03b1\u03c1\u03ad\u03c7\u03b5\u03b9 \u03cc\u03bb\u03b5\u03c2 \u03c4\u03b9\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2, \u03b1\u03bb\u03bb\u03ac \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03bd\u03c4\u03bf\u03c0\u03b9\u03c3\u03bc\u03cc \u03bc\u03b9\u03b1\u03c2 \u03b1\u03c1\u03bd\u03b7\u03c4\u03b9\u03ba\u03ae\u03c2 \u03b5\u03c0\u03af\u03b8\u03b5\u03c3\u03b7\u03c2 SEO \u03cc\u03c4\u03b1\u03bd \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03be\u03b1\u03c6\u03bd\u03b9\u03ba\u03ac \u03c4\u03b1 \"casino online\" \u03ae \"viagra generico\". \u03a4\u03ad\u03bb\u03bf\u03c2, \u03c4\u03bf Screaming Frog SEO Spider, \u03c3\u03b5 \u03c3\u03c5\u03bd\u03b4\u03c5\u03b1\u03c3\u03bc\u03cc \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b5\u03be\u03b1\u03b3\u03c9\u03b3\u03ae \u03b1\u03c0\u03cc \u03c4\u03bf Majestic, \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c3\u03c4\u03b1\u03cd\u03c1\u03c9\u03c3\u03b7 \u03b5\u03be\u03b5\u03c1\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03bf\u03c5\/\u03b5\u03b9\u03c3\u03b5\u03c1\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03bf\u03c5- \u03bf \u03c3\u03c4\u03cc\u03c7\u03bf\u03c2: \u03bf \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03b7\u03bc\u03b1\u03c3\u03b9\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ae\u03c2 \u03c3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b1\u03c2 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03c4\u03b7\u03c2 \u03b5\u03b9\u03c3\u03b5\u03c1\u03c7\u03cc\u03bc\u03b5\u03bd\u03b7\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5 \u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03c4\u03b7\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b3\u03c1\u03ac\u03c6\u03bf\u03c5 \u03c0\u03bf\u03c5 \u03c4\u03b7\u03bd \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03b5\u03b9.<\/p>\n
\u039c\u03b5\u03bb\u03ad\u03c4\u03b7 \u03c0\u03b5\u03c1\u03af\u03c0\u03c4\u03c9\u03c3\u03b7\u03c2: \u03b7 \u03ba\u03cd\u03c1\u03c9\u03c3\u03b7 Penguin \u03c4\u03bf\u03c5 2012 \u03ba\u03b1\u03b9 \u03b7 \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7 Interflora<\/h2>\n
\u03a3\u03c4\u03b9\u03c2 24 \u0391\u03c0\u03c1\u03b9\u03bb\u03af\u03bf\u03c5 2012, \u03b7 Google \u03ad\u03b8\u03b5\u03c3\u03b5 \u03c3\u03b5 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae \u03c4\u03b7\u03bd \u03b5\u03bd\u03b7\u03bc\u03ad\u03c1\u03c9\u03c3\u03b7 Penguin 1.0: \u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf\u03b9 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03b9, \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03b1\u03bd\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5 \u03b5\u03bd\u03cc\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03bf\u03c5 \u03b2\u03c1\u03b5\u03c4\u03b1\u03bd\u03b9\u03ba\u03ce\u03bd \u03c4\u03b1\u03be\u03b9\u03b4\u03b9\u03c9\u03c4\u03b9\u03ba\u03ce\u03bd \u03b3\u03c1\u03b1\u03c6\u03b5\u03af\u03c9\u03bd, \u03ad\u03c7\u03b1\u03c3\u03b1\u03bd \u03ad\u03c9\u03c2 \u03ba\u03b1\u03b9 60 % \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2. \u03a4\u03b1 \u03b1\u03c1\u03c7\u03b5\u03af\u03b1 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\u03a0\u03ac\u03c1\u03b1 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03bf\u03bc\u03ac\u03b4\u03b5\u03c2 SEO \u03b1\u03b3\u03bd\u03bf\u03bf\u03cd\u03bd \u03c4\u03b7 \u03c3\u03c5\u03bc\u03b2\u03bf\u03bb\u03ae \u03c4\u03bf\u03c5 CRO (Conversion Rate Optimisation) \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03c9\u03bd \u03b5\u03c3\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ce\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd. \u0391\u03bb\u03bb\u03ac \u03bc\u03b9\u03b1 \u03b5\u03c3\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03ad\u03bd\u03b1 \u03b1\u03bb\u03b3\u03bf\u03c1\u03b9\u03b8\u03bc\u03b9\u03ba\u03cc \u03c3\u03ae\u03bc\u03b1: \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03bc\u03b9\u03ba\u03c1\u03bf-\u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03ba\u03b1\u03b8\u03bf\u03b4\u03b7\u03b3\u03b5\u03af \u03c4\u03bf\u03bd \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7. \u039c\u03b9\u03b1 \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7 \u03c0\u03bf\u03c5 \u03b4\u03b9\u03b5\u03be\u03ae\u03c7\u03b8\u03b7 \u03b1\u03c0\u03cc \u03c4\u03bf \u0399\u03bd\u03c3\u03c4\u03b9\u03c4\u03bf\u03cd\u03c4\u03bf Baymard \u03ad\u03b4\u03b5\u03b9\u03be\u03b5 \u03cc\u03c4\u03b9 \u03b7 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b1\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b3\u03b5\u03bd\u03b9\u03ba\u03ae\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1\u03c2 \"\u03bc\u03ac\u03b8\u03b5\u03c4\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1\" \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c4\u03cd\u03c0\u03c9\u03c3\u03b7 \u03c0\u03c1\u03bf\u03c3\u03b1\u03bd\u03b1\u03c4\u03bf\u03bb\u03b9\u03c3\u03bc\u03ad\u03bd\u03b7 \u03c3\u03c4\u03bf \u03cc\u03c6\u03b5\u03bb\u03bf\u03c2 (\"\u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b1 3\u03bb\u03b5\u03c0\u03c4\u03b1 \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03bc\u03b5 \u03bc\u03b1\u03b8\u03ae\u03bc\u03b1\u03c4\u03b1\") \u03b1\u03cd\u03be\u03b7\u03c3\u03b5 \u03c4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03ba\u03bb\u03b9\u03ba \u03ba\u03b1\u03c4\u03ac 12 %. \u0391\u03c0\u03cc \u03c0\u03bb\u03b5\u03c5\u03c1\u03ac\u03c2 SEO, \u03b1\u03c5\u03c4\u03ae \u03b7 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac\u03c2 (\u03bb\u03b9\u03b3\u03cc\u03c4\u03b5\u03c1\u03bf pogo-sticking) \u03c3\u03c4\u03ad\u03bb\u03bd\u03b5\u03b9 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03b8\u03b5\u03c4\u03b9\u03ba\u03ac \u03c3\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf\u03bd \u03b1\u03bb\u03b3\u03cc\u03c1\u03b9\u03b8\u03bc\u03bf RankBrain. \u03a0\u03b1\u03c1\u03bf\u03bc\u03bf\u03af\u03c9\u03c2, \u03c3\u03c4\u03b1 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ac, \u03bf\u03b9 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 CTA \u03c0\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03cd \u03bc\u03b5\u03b3\u03ac\u03bb\u03b5\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03ba\u03b1\u03bb\u03ad\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf \"\u03c6\u03b1\u03b9\u03bd\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03b7\u03c2 \u03c3\u03c5\u03bc\u03c6\u03cc\u03c1\u03b7\u03c3\u03b7\u03c2\": \u03bc\u03bf\u03bd\u03bf\u03c0\u03c9\u03bb\u03bf\u03cd\u03bd \u03c4\u03bf \u03c7\u03ce\u03c1\u03bf \u03c4\u03b7\u03c2 \u03bf\u03b8\u03cc\u03bd\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03b5\u03b9\u03ce\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1. \u0395\u03be \u03bf\u03c5 \u03ba\u03b1\u03b9 \u03b7 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1 \u03c4\u03c9\u03bd \u03b4\u03bf\u03ba\u03b9\u03bc\u03ce\u03bd A\/B (Google Optimize \u03ae Optimizely) \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03bd\u03b1\u03c1\u03bc\u03cc\u03bd\u03b9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c3\u03b7\u03bc\u03b1\u03c3\u03b9\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ae\u03c2 \u03c3\u03c5\u03bd\u03ac\u03c6\u03b5\u03b9\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 UX.<\/p>\n
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\u03a4\u03bf \u03bc\u03ad\u03bb\u03bb\u03bf\u03bd \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd: Passage Ranking, NLP \u03ba\u03b1\u03b9 \u03bf\u03bd\u03c4\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2<\/h2>\n
\u0397 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03b7\u03c2 \u03c4\u03c9\u03bd \u03c0\u03b5\u03c1\u03b1\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd (2021) \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5 MUM (Multitask Unified Model, 2022) \u03c0\u03c1\u03bf\u03b1\u03bd\u03b1\u03b3\u03b3\u03ad\u03bb\u03bb\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ae \u03c3\u03c4\u03bf \u03c1\u03cc\u03bb\u03bf \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd. \u0397 Google \u03b4\u03b5\u03bd \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c0\u03bb\u03ad\u03bf\u03bd \u03c4\u03b7\u03bd \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03ae\u03c3\u03b5\u03b9 \u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03bc\u03b9\u03b1\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b3\u03c1\u03ac\u03c6\u03bf\u03c5- \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03be\u03ac\u03b3\u03b5\u03b9 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03ac\u03c6\u03b5\u03b9\u03b1 \u03c3\u03b5 \u03b5\u03c0\u03af\u03c0\u03b5\u03b4\u03bf \u03c0\u03c1\u03cc\u03c4\u03b1\u03c3\u03b7\u03c2. \u03a0\u03b1\u03c1\u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac, \u03b7 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03c1\u03b7\u03c4\u03ae \u03b5\u03c4\u03b9\u03ba\u03ad\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03ba\u03b1\u03b8\u03bf\u03b4\u03b7\u03b3\u03b5\u03af \u03c4\u03bf\u03bd \u03b1\u03bb\u03b3\u03cc\u03c1\u03b9\u03b8\u03bc\u03bf \u03c3\u03c4\u03b7\u03bd \u03b5\u03c5\u03c1\u03b5\u03c4\u03b7\u03c1\u03af\u03b1\u03c3\u03b7 \u03bf\u03bd\u03c4\u03bf\u03c4\u03ae\u03c4\u03c9\u03bd. \u0392\u03c1\u03b1\u03c7\u03c5\u03c0\u03c1\u03cc\u03b8\u03b5\u03c3\u03bc\u03b1, \u03bf\u03b9 \u03b5\u03ba\u03c4\u03b5\u03c4\u03b1\u03bc\u03ad\u03bd\u03b5\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 (\"\u03c0\u03ce\u03c2 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c5\u03ac\u03c3\u03b5\u03c4\u03b5 \u03ad\u03bd\u03b1 \u03c0\u03bb\u03c5\u03bd\u03c4\u03ae\u03c1\u03b9\u03bf \u03c0\u03b9\u03ac\u03c4\u03c9\u03bd\" \u03b1\u03bd\u03c4\u03af \u03b3\u03b9\u03b1 \"\u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c5\u03ac\u03c3\u03c4\u03b5 \u03ad\u03bd\u03b1 \u03c0\u03bb\u03c5\u03bd\u03c4\u03ae\u03c1\u03b9\u03bf \u03c0\u03b9\u03ac\u03c4\u03c9\u03bd\") \u03b8\u03b1 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03c3\u03b1\u03bd \u03bd\u03b1 \u03b5\u03c0\u03c9\u03c6\u03b5\u03bb\u03b7\u03b8\u03bf\u03cd\u03bd \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03b7 \u03c4\u03c9\u03bd \u03c7\u03c9\u03c1\u03af\u03c9\u03bd, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03c4\u03b1\u03b9\u03c1\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03b1\u03ba\u03c1\u03b9\u03b2\u03ce\u03c2 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c0\u03c1\u03cc\u03b8\u03b5\u03c3\u03b7. \u039c\u03b1\u03ba\u03c1\u03bf\u03c0\u03c1\u03cc\u03b8\u03b5\u03c3\u03bc\u03b1, \u03b8\u03b1 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03c3\u03b1\u03bc\u03b5 \u03bd\u03b1 \u03c6\u03b1\u03bd\u03c4\u03b1\u03c3\u03c4\u03bf\u03cd\u03bc\u03b5 \u03bc\u03b9\u03b1 \u03c5\u03b2\u03c1\u03b9\u03b4\u03b9\u03ba\u03ae \u03c3\u03c4\u03ac\u03b8\u03bc\u03b9\u03c3\u03b7: 50 % \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03b7 \u03bf\u03bd\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 (\u03bc\u03ad\u03c3\u03c9 Freebase\/Wikidata), 50 % \u03b1\u03bd\u03b1\u03c4\u03c1\u03bf\u03c6\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03b7 \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac\u03c2 (\u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03b4\u03b1\u03c0\u03b1\u03bd\u03ae\u03b8\u03b7\u03ba\u03b5 \u03bc\u03b5\u03c4\u03ac \u03c4\u03bf \u03ba\u03bb\u03b9\u03ba). \u039f\u03b9 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03b5\u03c0\u03bf\u03bc\u03ad\u03bd\u03c9\u03c2 \u03bd\u03b1 \u03b5\u03c5\u03b8\u03c5\u03b3\u03c1\u03b1\u03bc\u03bc\u03b9\u03c3\u03c4\u03bf\u03cd\u03bd \u03bc\u03b5 \u03c4\u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \"Entity SEO\": \u03bf\u03bd\u03cc\u03bc\u03b1\u03c4\u03b1 \u03ba\u03b1\u03bb\u03bb\u03b9\u03c4\u03b5\u03c7\u03bd\u03ce\u03bd, \u03c0\u03b1\u03c4\u03ad\u03bd\u03c4\u03b5\u03c2, \u03c4\u03ac\u03c3\u03b5\u03b9\u03c2 (NFT, Web3) \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03b1\u03c0\u03bb\u03ad\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac.<\/p>\n
\u039b\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc\u03c2 \u03ba\u03b1\u03c4\u03ac\u03bb\u03bf\u03b3\u03bf\u03c2 \u03b5\u03bb\u03ad\u03b3\u03c7\u03bf\u03c5 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03af\u03c9\u03bd<\/h2>\n
\n1. \u03a3\u03c5\u03bb\u03bb\u03ad\u03be\u03c4\u03b5 \u03c4\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1 \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1\u03c2 \u03bc\u03b5 \u03c4\u03bf Ahrefs \u03ba\u03b1\u03b9 \u03c3\u03c5\u03b3\u03ba\u03b5\u03bd\u03c4\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03b1 \u03c3\u03b5 \u03c6\u03cd\u03bb\u03bb\u03b1 Google.
\n2. \u03a4\u03c5\u03c0\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 (\u03c0\u03b5\u03b6\u03ac \u03b3\u03c1\u03ac\u03bc\u03bc\u03b1\u03c4\u03b1, \u03b1\u03c6\u03b1\u03b9\u03c1\u03ad\u03c3\u03c4\u03b5 \u03c4\u03b1 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03c3\u03c4\u03af\u03be\u03b7\u03c2) \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03c3\u03b7\u03bc\u03ac\u03bd\u03b5\u03c4\u03b5 \u03c3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c4\u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03af\u03b1.
\n3. \u03a5\u03c0\u03bf\u03bb\u03bf\u03b3\u03af\u03c3\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03bb\u03bf\u03b3\u03af\u03b1 \u03c4\u03c9\u03bd \u03b1\u03ba\u03c1\u03b9\u03b2\u03ce\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03b1\u03bd\u03ac \u03bb\u03ad\u03be\u03b7-\u03ba\u03bb\u03b5\u03b9\u03b4\u03af \u03c0\u03c1\u03bf\u03c4\u03b5\u03c1\u03b1\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03bc\u03b5 \u03c4\u03b7 \u03b4\u03b9\u03ac\u03bc\u03b5\u03c3\u03bf \u03c4\u03bf\u03c5 \u03c4\u03bf\u03bc\u03ad\u03b1.
\n4. \u039a\u03b1\u03b8\u03bf\u03c1\u03af\u03c3\u03c4\u03b5 \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03b1\u03bd\u03ac \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1: \u03bc\u03ad\u03b3\u03b9\u03c3\u03c4\u03bf 20 % exact, 30 % partial, 30 % brand, 20 % URL\/CTA (\u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03c3\u03c4\u03b5\u03af \u03c3\u03c4\u03bf\u03bd \u03c4\u03bf\u03bc\u03ad\u03b1).
\n5. \u0393\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03bd\u03ad\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1, \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03c4\u03b5 \u03c4\u03c1\u03b5\u03b9\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1\u03c2: \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03b7, \u03bc\u03b5\u03c3\u03b1\u03af\u03b1 \u03ba\u03b1\u03b9 \u03bc\u03b5\u03b3\u03ac\u03bb\u03b7 \u03bf\u03c5\u03c1\u03ac.
\n6. \u03a1\u03c5\u03b8\u03bc\u03af\u03c3\u03c4\u03b5 \u03bc\u03b7\u03bd\u03b9\u03b1\u03af\u03b1 \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03bf\u03c5 API \u03c4\u03b7\u03c2 Ahrefs \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03bd\u03c4\u03bf\u03c0\u03b9\u03c3\u03bc\u03cc \u03b4\u03b9\u03b1\u03ba\u03c5\u03bc\u03ac\u03bd\u03c3\u03b5\u03c9\u03bd 5 % \u03ae \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf.
\n7. \u0395\u03bb\u03ad\u03b3\u03be\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03b5\u03c3\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03bc\u03b5 \u03c4\u03bf Screaming Frog + Visual Crawl Map \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03c6\u03b1\u03b9\u03c1\u03ad\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c4\u03c4\u03ac \u03b1\u03bd\u03c4\u03af\u03b3\u03c1\u03b1\u03c6\u03b1.
\n8. \u0395\u03ba\u03c4\u03b5\u03bb\u03ad\u03c3\u03c4\u03b5 \u03bc\u03b9\u03b1 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ae A\/B \u03c3\u03c4\u03b9\u03c2 \u03ba\u03cd\u03c1\u03b9\u03b5\u03c2 \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2 CTA \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03cc\u03c6\u03b5\u03bb\u03bf\u03c2 UX\/SEO.
\n9. \u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf \u03b1\u03c1\u03c7\u03b5\u03af\u03bf \u03b1\u03c0\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7\u03c2 \u03ba\u03ac\u03b8\u03b5 \u03c4\u03c1\u03af\u03bc\u03b7\u03bd\u03bf \u03b5\u03ac\u03bd \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c4\u03bf\u03be\u03b9\u03ba\u03ad\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2.
\n10. \u03a3\u03c5\u03b3\u03c7\u03c1\u03bf\u03bd\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c4\u03b7\u03c2 \u03bf\u03bd\u03bf\u03bc\u03b1\u03c4\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u03c2 \u03c4\u03b7\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1\u03c2 \u03bc\u03b5 \u03c4\u03b7 \u03b2\u03ac\u03c3\u03b7 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03c9\u03bd \u03c4\u03bf\u03c5 \u0393\u03c1\u03ac\u03c6\u03bf\u03c5 \u0393\u03bd\u03ce\u03c3\u03b7\u03c2 (\u03bc\u03ad\u03c3\u03c9 \u03c4\u03bf\u03c5 Schema.org\/Thing) \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03bf\u03bd\u03c4\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2.\n<\/p>\n
\u03a0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c3\u03c5\u03bc\u03c0\u03ad\u03c1\u03b1\u03c3\u03bc\u03b1<\/h2>\n
\u0397 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bb\u03ad\u03bf\u03bd \u03b7 \u03c4\u03ad\u03c7\u03bd\u03b7 \u03c4\u03b7\u03c2 \u03c3\u03c5\u03bc\u03c0\u03af\u03b5\u03c3\u03b7\u03c2 \u03b1\u03ba\u03c1\u03b9\u03b2\u03bf\u03cd\u03c2 \u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03c3\u03b5 \u03ba\u03ac\u03b8\u03b5 \u03b4\u03b9\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7 URL \u03b5\u03c4\u03b1\u03af\u03c1\u03bf\u03c5- \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03b1\u03c1\u03c7\u03b9\u03c4\u03b5\u03ba\u03c4\u03bf\u03bd\u03b9\u03ba\u03ae \u03b5\u03bd\u03cc\u03c2 \u03b3\u03bb\u03c9\u03c3\u03c3\u03b9\u03ba\u03bf\u03cd \u03b3\u03c1\u03ac\u03c6\u03bf\u03c5 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03bf\u03c0\u03c4\u03c1\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf\u03bd \u03c0\u03bb\u03bf\u03cd\u03c4\u03bf \u03c4\u03bf\u03c5 \u03c3\u03b7\u03bc\u03b1\u03c3\u03b9\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03bf\u03cd \u03c3\u03b1\u03c2 \u03c3\u03cd\u03bc\u03c0\u03b1\u03bd\u03c4\u03bf\u03c2, \u03b5\u03bd\u03ce \u03c0\u03b1\u03c1\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1 \u03c3\u03ad\u03b2\u03b5\u03c4\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c4\u03bf\u03c5 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7. \u03a3\u03c5\u03bd\u03b4\u03c5\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7 \u03c3\u03c4\u03b1\u03c4\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03b1\u03bd\u03ac\u03bb\u03c5\u03c3\u03b7, \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b1\u03bd\u03cc\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03bf\u03bd\u03c4\u03bf\u03c4\u03ae\u03c4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03c3\u03ba\u03ad\u03c8\u03b7 UX, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b5\u03c5\u03b8\u03c5\u03b3\u03c1\u03b1\u03bc\u03bc\u03af\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b1 \u03b1\u03b3\u03ba\u03cd\u03c1\u03b9\u03b1 \u03c3\u03b1\u03c2 \u03bc\u03b5 \u03c4\u03b1 \u03c4\u03c1\u03ad\u03c7\u03bf\u03bd\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03bc\u03b5\u03bb\u03bb\u03bf\u03bd\u03c4\u03b9\u03ba\u03ac \u03b1\u03bb\u03b3\u03bf\u03c1\u03b9\u03b8\u03bc\u03b9\u03ba\u03ac \u03ba\u03c1\u03b9\u03c4\u03ae\u03c1\u03b9\u03b1 \u03c3\u03c5\u03bd\u03ac\u03c6\u03b5\u03b9\u03b1\u03c2. \u03a4\u03b1 \u03b9\u03c3\u03c4\u03bf\u03c1\u03b9\u03ba\u03ac \u03c0\u03b1\u03c1\u03b1\u03b4\u03b5\u03af\u03b3\u03bc\u03b1\u03c4\u03b1 \u03c4\u03b7\u03c2 Interflora \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03c4\u03b1\u03be\u03b9\u03b4\u03b9\u03c9\u03c4\u03b9\u03ba\u03ce\u03bd \u03b3\u03c1\u03b1\u03c6\u03b5\u03af\u03c9\u03bd \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03b6\u03bf\u03c5\u03bd \u03cc\u03c4\u03b9 \u03bc\u03b9\u03b1 \u03ba\u03b1\u03ba\u03ce\u03c2 \u03b5\u03c0\u03b9\u03bb\u03b5\u03b3\u03bc\u03ad\u03bd\u03b7 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03ba\u03bf\u03c3\u03c4\u03af\u03c3\u03b5\u03b9 \u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03c3\u03b5 \u03c7\u03b1\u03bc\u03ad\u03bd\u03b7 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1, \u03b5\u03bd\u03ce \u03bc\u03b9\u03b1 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b1 \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03ad\u03bd\u03b7 \u03c9\u03c2 \u03b3\u03ad\u03c6\u03c5\u03c1\u03b1 \u03b3\u03bd\u03ce\u03c3\u03b7\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03bf \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c0\u03bb\u03b5\u03bf\u03bd\u03ad\u03ba\u03c4\u03b7\u03bc\u03b1. \u03a5\u03b9\u03bf\u03b8\u03b5\u03c4\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03ba\u03c5\u03b2\u03ad\u03c1\u03bd\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1, \u03c4\u03b7\u03bd \u03c0\u03bf\u03b9\u03ba\u03b9\u03bb\u03bf\u03bc\u03bf\u03c1\u03c6\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03c0\u03bf\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03b7 \u03c0\u03c1\u03bf\u03b2\u03bf\u03bb\u03ae \u03c3\u03b1\u03c2 \u03c3\u03c4\u03bf SERP \u03b8\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c9\u03b8\u03b5\u03af, \u03c4\u03bf \u03af\u03b4\u03b9\u03bf \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03c3\u03b1\u03c2.<\/p>\n
\n
\u039c\u03ac\u03b8\u03b5\u03c4\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c3\u03c5\u03bd\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7\u03c2 \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03cd \u03bc\u03b1\u03c2 WordPress <\/h2>\n
\u0391\u03bd\u03b1\u03ba\u03b1\u03bb\u03cd\u03c8\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ad\u03c2 \u03bc\u03b1\u03c2<\/a><\/div>\n
1 \"\u03a0\u03ce\u03c2 \u03bc\u03c0\u03bf\u03c1\u03ce \u03bd\u03b1 \u03b5\u03c0\u03b9\u03bb\u03ad\u03be\u03c9 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd;
\n2. \"\u0395\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd\".
\n3. \"\u03a0\u03bf\u03b9\u03b5\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03bb\u03ad\u03be\u03b5\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03c4\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03c3\u03b1\u03c2;
\n4. \"\u03a0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03cc\u03c2 \u03bf\u03b4\u03b7\u03b3\u03cc\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03c3\u03c9\u03c3\u03c4\u03ad\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac\".
\n5. \"\u0392\u03ad\u03bb\u03c4\u03b9\u03c3\u03c4\u03b5\u03c2 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd\".
\n6. \"\u0392\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03c4\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03c3\u03b1\u03c2\".
\n7. \"\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03b5\u03c0\u03b9\u03bb\u03ad\u03b3\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b9\u03c2 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac;\"
\n8. \"\u0397 \u03c4\u03ad\u03c7\u03bd\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae\u03c2 \u03c4\u03c9\u03bd \u03c3\u03c9\u03c3\u03c4\u03ce\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd\".
\n9. \"\u0397 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae\u03c2 \u03c4\u03c9\u03bd \u03c3\u03c9\u03c3\u03c4\u03ce\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03c4\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd\".
\n10 \"\u0395\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03c4\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03c3\u03b1\u03c2 \u03b5\u03c0\u03b9\u03bb\u03ad\u03b3\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b5\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac\".
\n11. \"\u03a3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd\".
\n12. \"\u03a4\u03b1 \u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03c9\u03bd \u03c3\u03c9\u03c3\u03c4\u03ce\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c4\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03c3\u03b1\u03c2\".
\n13. \"\u0395\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1 \u03c3\u03c4\u03bf SEO \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c4\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03c3\u03b1\u03c2 \u03c7\u03ac\u03c1\u03b7 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03c9\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03c3\u03b1\u03c2\".
\n14. \"\u0397 \u03c4\u03ad\u03c7\u03bd\u03b7 \u03c4\u03b7\u03c2 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7\u03c2 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd: \u03b5\u03c0\u03b9\u03bb\u03ad\u03b3\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b9\u03c2 \u03c3\u03c9\u03c3\u03c4\u03ad\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac
\n15. \"\u0395\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ce\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd\".
\n16. \"\u039a\u03b1\u03c4\u03b1\u03ba\u03c4\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd \u03bc\u03b5 \u03c4\u03b7 \u03c3\u03c9\u03c3\u03c4\u03ae \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03c9\u03bd \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd\".
\n17. \"\u0392\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd: \u03c4\u03bf \u03ba\u03c1\u03b9\u03c4\u03ae\u03c1\u03b9\u03bf \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae\u03c2 \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd\".
\n18. \"\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf SEO \u03c3\u03b1\u03c2 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03c3\u03c9\u03c3\u03c4\u03ad\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd\".
\n19. \"\u0392\u03ad\u03bb\u03c4\u03b9\u03c3\u03c4\u03b7 \u03c0\u03b1\u03c1\u03b1\u03c0\u03bf\u03bc\u03c0\u03ae: \u0388\u03bd\u03b1\u03c2 \u03bf\u03b4\u03b7\u03b3\u03cc\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03bb\u03ad\u03be\u03b5\u03c9\u03bd-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03ac\u03b3\u03ba\u03c5\u03c1\u03b5\u03c2 \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd\".
\n20. \" \u0393\u03b9\u03b1\u03c4\u03af \u03ba\u03b1\u03b9 \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03bb\u03ad\u03be\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03c3\u03c9\u03c3\u03c4\u03ad\u03c2 \u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03b3\u03ba\u03c5\u03c1\u03ce\u03c3\u03b5\u03c9\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03c9\u03bd;\"<\/p>\n
\u0393\u03b9\u03b1 \u03bd\u03b1 \u03bc\u03ac\u03b8\u03b5\u03c4\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1<\/h3>\n
1. https:\/\/www.journaldunet.com\/solutions\/seo-referencement\/1193747-seo-quel-est-l-impact-des-ancres-de-liens-en-2017\/<\/p>\n
2. https:\/\/optimiz.me\/choisir-ses-mots-cles\/<\/p>\n
3. https:\/\/www.redacteur.com\/blog\/astuces-seo-comment-bien-optimiser-vos-ancres-de-liens\/<\/p>\n
4. https:\/\/webissime.fr\/seo-comment-optimiser-les-ancres-de-liens\/<\/p>\n
5. https:\/\/fr.oncrawl.com\/seo-technique\/ancres-de-liens-impact-seo\/<\/p>\n
6. https:\/\/www.anthedesign.fr\/webmarketing\/optimisation-ancres-de-liens\/<\/p>\n
7. https:\/\/www.powertrafic.fr\/choisir-les-bons-mots-cles-referencement\/<\/p>\n
8. https:\/\/www.seo.fr\/glossaire\/optimisation-des-anchors-texts<\/p>\n
9. https:\/\/www.seo-genie.fr\/2018\/02\/16\/optimiser-ancres-de-liens-seo\/<\/p>\n
10. https:\/\/editoile.fr\/faq\/qu-est-ce-que-le-seo\/optimize-anchor-text-link-juice\/<\/p>","protected":false},"excerpt":{"rendered":"
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