{"id":1114,"date":"2019-02-22T14:55:25","date_gmt":"2019-02-22T13:55:25","guid":{"rendered":"https:\/\/www.france-webdesign.com\/?p=1114"},"modified":"2019-02-22T14:55:25","modified_gmt":"2019-02-22T13:55:25","slug":"les-editeurs-de-sites-gratuits-pages-jaunes-wix-jimdo","status":"publish","type":"post","link":"https:\/\/www.france-webdesign.com\/it\/les-editeurs-de-sites-gratuits-pages-jaunes-wix-jimdo\/","title":{"rendered":"Gli svantaggi degli editor di siti gratuiti"},"content":{"rendered":"<div class=\"vgblk-rw-wrapper limit-wrapper\"><div class=\"fwd-dv\"><div class=\"fwd-dv-section\"><div class=\"fwd-dv-entete\"><h2>Gli svantaggi degli editor per siti web gratuiti<\/h2><p>Certamente economici, gli editor di siti gratuiti come Wix o Pagine Gialle imporranno rapidamente dei limiti in termini di SEO e di personalizzazione<\/p><\/div><\/div><div class=\"fwd-dv-section\"><div class=\"fwd-dv-row fwd-dv-row-n1\" style=\"grid-template-columns:1fr\"><div class=\"fwd-dv-col\"><div class=\"fwd-dv-blurb\"><h3 class=\"fwd-dv-blurb-titre\">I creatori di siti web gratuiti<\/h3><div id=\"fws_5c6fff924ad7a\" data-midnight=\"dark\" data-bg-mobile-hidden=\"\" class=\"wpb_row vc_row-fluid vc_row full-width-section standard_section\">\n<div class=\"col span_12 dark left\">\n<div class=\"vc_col-sm-8 wpb_column column_container vc_column_container col centered-text no-extra-padding instance-2\" data-bg-cover=\"\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-hover-bg=\"\" data-hover-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"col span_12 section-title text-align-center extra-padding\">\n<p style=\"text-align: left;\">Gli editor di contenuti online possono essere allettanti per privati e aziende che non dispongono di un grande budget per la loro visibilit\u00e0 online. Sebbene finanziariamente interessanti, questi editor di siti online (come Pagine Gialle, Orange, Free, Wix, ecc.) nascondono molti svantaggi. Un rapido panorama dei pro e dei contro di queste grandi piattaforme.<\/p>\n<\/div>\n<div class=\"clear\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"fws_5c6fff924d896\" data-midnight=\"dark\" data-bg-mobile-hidden=\"\" class=\"wpb_row vc_row-fluid vc_row standard_section\">\n<div class=\"row-bg-wrap instance-2\"><\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fwd-dv-section\"><div class=\"fwd-dv-row fwd-dv-row-n1\" style=\"grid-template-columns:1fr\"><div class=\"fwd-dv-col\"><div class=\"fwd-dv-blurb\"><h3 class=\"fwd-dv-blurb-titre\">1. L\u2019argomento della gratuit\u00e0<\/h3><p style=\"text-align: left;\">Non nascondiamoci dietro un dito: un sito gratuito pu\u00f2 essere la tua soluzione, se:<\/p>\n<ul>\n<li style=\"text-align: left;\">Non hai alcun budget.<\/li>\n<li style=\"text-align: left;\">Passare del tempo davanti a uno schermo per impararne il funzionamento non ti spaventa.<\/li>\n<li style=\"text-align: left;\">Non prevedi di lavorare sulla SEO di questo sito in futuro.<\/li>\n<li style=\"text-align: left;\">Non hai paura di ottenere un risultato \u00ab cheap \u00bb, \u00ab low-cost \u00bb, a causa delle diverse pubblicit\u00e0, pi\u00f9 o meno aggressive, che appariranno sullo schermo dei tuoi visitatori.<\/li>\n<\/ul>\n<p style=\"text-align: left;\">Spuntate tutte le caselle qui sopra: lanciatevi senza ulteriori indugi nell\u2019avventura gratuita. Tuttavia, qual \u00e8 l\u2019utilit\u00e0 del vostro sito internet se deve restare nell\u2019ombra, non indicizzato e non visitato, e soprattutto non credibile?<\/p>\n<p style=\"text-align: left;\"><span>\u00ab Gratuito \u00bb o poco costoso sembra sempre troppo bello per essere vero. Il problema dei siti \u00ab preconfezionati \u00bb \u00e8 che diventate il prodotto di queste aziende. A causa del basso contributo finanziario, questi editori di siti utilizzano i siti creati sulla loro piattaforma per: sia reindirizzare traffico verso il \u00ab sito madre \u00bb e quindi proporre i loro servizi ai vostri visitatori, ma ovviamente anche mostrare pubblicit\u00e0.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span><\/span><\/p>\n<p style=\"text-align: left;\"><span><\/span><\/p>\n<p style=\"text-align: left;\"><span><\/span><\/p><\/div><\/div><\/div><div class=\"fwd-dv-row fwd-dv-row-n1\" style=\"grid-template-columns:1fr\"><div class=\"fwd-dv-col\"><div class=\"fwd-dv-blurb\"><h3 class=\"fwd-dv-blurb-titre\">2. Una dipendenza totale<\/h3><div id=\"fws_5c6fff9251189\" data-midnight=\"dark\" data-bg-mobile-hidden=\"\" class=\"wpb_row vc_row-fluid vc_row full-width-content standard_section vertically-align-columns\">\n<div class=\"col span_12 dark left\">\n<div class=\"vc_col-sm-9 wpb_column column_container vc_column_container col padding-3-percent instance-8\" data-bg-cover=\"\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-hover-bg=\"\" data-hover-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element\">\n<div class=\"wpb_wrapper\">\n<p style=\"text-align: left;\">Questi siti gratuiti (o quasi) sono bloccati. In tutti i sensi.<\/p>\n<p style=\"text-align: left;\">In primo luogo, non sono<span>\u00a0<\/span><strong>sviluppati a partire da un codice\u00a0<a href=\"http:\/\/fr.wikipedia.org\/wiki\/Open_source\">open source<\/a><\/strong>\u00a0pubblicamente accessibile e che permetta di confermare l\u2019affidabilit\u00e0 e la neutralit\u00e0 del sistema in modo indipendente.<br \/> Le soluzioni open source come <strong>WordPress<\/strong> oppure<span>\u00a0<\/span><a href=\"http:\/\/www.joomla.fr\/actualites\/infos-techniques\/item\/1446-qu-est-ce-que-joomla\">Joomla<\/a><span>\u00a0<\/span>permettono agli sviluppatori di familiarizzare con il sistema e di progettare plugin o applicazioni compatibili, spesso gratuiti, che contribuiscono enormemente al miglioramento dell\u2019esperienza utente. Nel caso dei \u00ab creatori web low-cost \u00bb, il codice resta privato e gli strumenti vengono sviluppati solo dai team dell\u2019azienda, il che limita fortemente la quantit\u00e0, la diversit\u00e0 e la neutralit\u00e0 di ci\u00f2 che viene proposto.<\/p>\n<p style=\"text-align: left;\">Occorre anche sapere che, essendo ospitati da loro e su un sistema non \u00ab open source \u00bb sviluppato dall\u2019azienda, il vostro sito diventa legato a questa stessa societ\u00e0 e molto spesso non sar\u00e0 compatibile con qualsiasi altra piattaforma. Se l\u2019azienda chiude o se volete cambiare fornitore,<strong><span>\u00a0<\/span><\/strong>bisogner\u00e0 rifare tutto da zero.\u00a0<\/p>\n<p style=\"text-align: left;\"><strong><\/strong><\/p>\n<p style=\"text-align: left;\"><strong><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"fws_5c6fff9253f9a\" data-midnight=\"dark\" data-bg-mobile-hidden=\"\" class=\"wpb_row vc_row-fluid vc_row standard_section\">\n<div class=\"row-bg-wrap instance-6\"><\/div>\n<\/div><\/div><\/div><\/div><div class=\"fwd-dv-row fwd-dv-row-n1\" style=\"grid-template-columns:1fr\"><div class=\"fwd-dv-col\"><div class=\"fwd-dv-blurb\"><h3 class=\"fwd-dv-blurb-titre\">3. Un serio ostacolo al vostro posizionamento<\/h3><p style=\"text-align: left;\">Per quanto riguarda la SEO (posizionamento naturale), le nuove pagine create a partire da strumenti gratuiti online (in particolare con \u00ab solocal \u00bb) sono considerate da Google come siti a s\u00e9 stanti. Tuttavia, l\u2019editor del sito mantiene il controllo sul modo in cui verranno organizzate le sezioni, sul modo in cui i motori di ricerca \u00ab leggeranno \u00bb il vostro sito.<\/p>\n<p style=\"text-align: left;\">i modelli di siti proposti sono generalmente poco numerosi (anzi, molto poco numerosi), il che pone un problema \u2013 oltre alla mancanza di originalit\u00e0 \u2013 a livello di<span>\u00a0<\/span><strong>duplicazione dei contenuti<\/strong><span>\u00a0<\/span>su Google: il motore di ricerca nota le somiglianze nel codice di tutte queste pagine e il posizionamento del dominio ne risulta degradato, poich\u00e9 anche se il testo pu\u00f2 essere diverso, il codice sar\u00e0 effettivamente, byte per byte, simile a migliaia di altri siti web.<\/p>\n<p style=\"text-align: left;\">Creando un sito sulla piattaforma, il cliente dar\u00e0 un po\u00ab di posizionamento al sito del fornitore di servizi, essendo obbligato a mantenere link che puntano a quest\u2019ultimo. Non esistendo il contrario, il fornitore non offre un posizionamento \u00bb naturalmente buono \u00bb al sito creato sulla sua piattaforma, contrariamente alle argomentazioni di molti commerciali.<a href=\"http:\/\/www.lemonde.fr\/technologies\/article\/2013\/05\/28\/la-guerre-des-commerciaux-fait-rage-entre-pages-jaunes-et-google_3419416_651865.html\"><span>\u00a0<\/span>Questo articolo<\/a><span>\u00a0<\/span>ne \u00e8 la prova.<\/p>\n<p style=\"text-align: left;\">\n<\/p><p style=\"text-align: left;\"><\/p><\/div><\/div><\/div><div class=\"fwd-dv-row fwd-dv-row-n1\" style=\"grid-template-columns:1fr\"><div class=\"fwd-dv-col\"><div class=\"fwd-dv-blurb\"><h3 class=\"fwd-dv-blurb-titre\">4. L'impossibilit\u00e0 di costruirsi un'identit\u00e0 e di evolversi<\/h3><p>A causa del carattere esclusivo della piattaforma sulla quale create la vostra pagina, qualsiasi tentativo di evoluzione del vostro sito web si scontrer\u00e0 con l\u2019impossibilit\u00e0 di poter migrare verso un altro sistema \/ un\u2019altra piattaforma. La vostra <strong>impresa<\/strong> cresce, desiderate integrare un negozio online o semplicemente un modulo, volete cambiare il modello del vostro sito web\u2026 Tutte queste funzionalit\u00e0 \u00ab di base \u00bb disponibili sulle piattaforme open source vi saranno inaccessibili a causa dell\u2019incompatibilit\u00e0 prevista dai vostri fornitori.<\/p>\n<p>\u00c8 anche evidente che non potrete costruirvi <a href=\"https:\/\/www.france-webdesign.com\/identite-visuelle-entreprise\/\" target=\"_blank\" rel=\"noopener noreferrer\">l\u2019identit\u00e0 visiva della vostra azienda<\/a> a causa della standardizzazione del modello utilizzato e del carattere restrittivo delle funzionalit\u00e0. Non dimenticate che un sito Pagine Gialle (Solocal), Wix, Jimdo Orange, Free o altro non vi appartiene!<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p><\/div><\/div><\/div><\/div><div class=\"fwd-dv-section\" id=\"contact\"><div class=\"fwd-dv-row fwd-dv-row-n2\" style=\"grid-template-columns:33.33fr 66.67fr\"><div class=\"fwd-dv-col\"><div class=\"fwd-dv-text\"><h2>Contattarci<\/h2><\/div><div class=\"fwd-dv-text\"><p>Contattateci gi\u00e0 da oggi<\/p><\/div><div class=\"fwd-dv-blurb\"><p>+33 9 70 73 14 94\u00a0<br \/>(costo di una chiamata locale)<\/p><\/div><div class=\"fwd-dv-blurb\"><p>modulo qui accanto<\/p><\/div><\/div><div class=\"fwd-dv-col\"><div class=\"fwd-dv-text\"><p style=\"text-align: center;\"><\/p><p class=\"fwd-dv-bouton\"><a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.france-webdesign.com\/it\/contact\/\"><span class=\"elementor-button-content-wrapper\"><span class=\"elementor-button-text\">Contattaci<\/span><\/span><\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><!-- .vgblk-rw-wrapper -->","protected":false},"excerpt":{"rendered":"<p>Gli svantaggi degli editori di siti gratuitiCertamente economici, gli editori di siti gratuiti come Wix o Pagine Gialle imporranno rapidamente dei limiti in termini di posizionamento e personalizzazioneI creatori di siti gratuiti Gli editor di contenuti online possono essere interessanti per i privati e le aziende che non dispongono di un budget elevato per\u2026<\/p>","protected":false},"author":2,"featured_media":1058,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_twitter-title":"","_yoast_wpseo_twitter-image":"","footnotes":""},"categories":[123,1],"tags":[119,120,121,122],"class_list":["post-1114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editeurs-de-sites-gratuits","category-non-classe","tag-creation-site-gratuit","tag-creation-site-pages-jaunes","tag-creation-site-webself","tag-creation-site-wix"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les inconvenients des \u00e9diteurs de sites gratuits | France Web-Design<\/title>\n<meta name=\"description\" content=\"d\u00e9couvrez les inconv\u00e9nients des \u00e9diteurs de sites gratuits tels que 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